About Me

I have always been curious about how things work. Not just gadgets, but people, ideas, and the quiet rules that shape choices. That curiosity became a habit. I read, I tinker, and I treat learning as the most interesting kind of work. As a kid I launched small experiments, and those experiments turned into my first real business selling handmade artisanal soap through social media. That experience taught me how to move from an idea to a real customer.

Curiosity pushed me into making. I make things because building teaches me faster than reading alone. I have built physical projects like a line of 3D playing cards and a series of iPhone frame art pieces. Each project was a way to learn design, craft, and the messy logistics that make creative ideas survive in the real world.

The builder's mindset

I see entrepreneurship as a practice of disciplined curiosity. I choose projects that force me to answer hard questions about people and about product. I prefer simple solutions that actually work and help real people, not clever ones that only look good on paper.

I value execution more than inspiration because real learning happens when you ship. I also value reflection because it keeps the work honest. Every product I build is also a notebook for my next idea.

What I do and what I've done

My journey as a builder started early. The first real business I ran was selling handmade artisanal soap through social media. It was a small but meaningful project that taught me how to connect with customers, design products people enjoy, and manage every part of a business myself.

After that, I launched Popl Chile, where I introduced digital business cards to help professionals and companies connect more easily. It was my first real step into technology and branding, and it showed me how much psychology and design influence the way people interact.

Later, I created a line of 3D playing cards, one of my biggest creative projects so far. They were mass-produced in the United States by the USPCC, with 1,500 units made. I partnered with the largest wholesaler in the magic industry, and the cards were sold in major magic shops around the world. That experience taught me about manufacturing, distribution, and how storytelling can bring a product to life.

Around that time, I also made iPhone frame artwork, a smaller creative project that I worked on for a few months purely for fun. It reminded me how much I love hands-on design and the joy of building something original.

Today, I teach AI classes under AsesorIAs, helping people understand and apply artificial intelligence in simple, practical ways so they can work smarter and think more creatively.

Lately, I've been transitioning from traditional entrepreneurship to more startup and tech-focused projects. I'm currently in the Discovery phase, building and testing a couple of apps that explore different problems and markets as I learn what to create next.

Beyond work

I am a student at heart. I love studying human behavior, psychology, economics, marketing, business strategy, and innovation. I also read about design, mindfulness, meditation, and the brain. My favorite authors are Martin Lindstrom, Robert Cialdini, Tim Hartford, and beyond those I always come back to Isaac Asimov for fiction. Reading those authors shapes the questions I ask when I build.

Outside of reading I journal, test small experiments, and try to balance learning with actual doing. I care more about growth than perfection and I try to treat setbacks as information rather than failure.

Looking ahead

I want to keep building work that helps people connect, learn, and make better decisions. My aim is to make tools and projects that encourage experimentation and honest curiosity. If my work can nudge someone to try something new or think a little clearer, then it was worth it.

Contact me

If you want to talk about business, ideas, AI, or anything else, I'd be happy to talk to you. Keep me updated or contact me however you prefer. I respond faster via WhatsApp.